Month: March 2011

There’s no shortage of people who want to tell us how to live our lives. I think this is most true for those of us who run our own shows. It does not build much confidence when almost all of us are, to say the least, flying by the seat of our pants. As a…

Nobody really knows anything about diabetes, although the concept of daily injections inspires terror in most people. The first time I heard about the existence of such a disease I was about 10 years old. I was standing in a queue outside matrons office, waiting for a vaccination. Each kid that had gone in had…

This past week, I started tentatively working on a book about diabetes. I have read a few books written by diabetics. None of us like the disease. All of us agree that the disease defines us. But most of us see the disease as “the enemy”. Kevin Kelly, in his superb book “What Technology Wants”…

Here is a true story. (All my stories are true. If I made them up in a novel you would not believe them.) My new client, Dave (not his real name) sells a product that we all need. It is a high-value item. We each buy one every 10 years or so. Dave wants some…