Business success in two sentences

Business success in two sentences.

The two crucial things I have learned at the helms of my own businesses since 1984 are:

  1. Call prospects within 30 minutes. Each call offers massive upside and zero downside. More here…
  2. Don’t sign a suretyship. Each signature offers zero upside and massive downside. More here…

Upside = how much you will win.

Downside = how much you will lose.

Get these right and you cannot help but succeed.